Thailand
Investing in Thai real estate is attractive due to a low entry threshold, a stable year-round tourist flow, and returns of 6−9% per annum.
Key destinations such as Phuket and Pattaya demonstrate strong capital growth of 20−30% over 3−4 years
Rental yields of 6–9% per annum, driven by year-round tourism and strong demand for short-term rentals;
Many investors use the property for 2–4 months per year for personal vacations while generating passive rental income for the remainder of the year.
Capital appreciation of 20–30% over 3–4 years in prime locations (Phuket, Pattaya), supported by infrastructure development and growing foreign demand;
Many investors use the property for 2–4 months per year for personal vacations while generating passive rental income for the remainder of the year.
Capital appreciation of 20–30% over 3–4 years in prime locations (Phuket, Pattaya), supported by infrastructure development and growing foreign demand;
Rental yields of 6–9% per annum, driven by year-round tourism and strong demand for short-term rentals;
CASE 1
Phuket (Kata / Karon): Studio for Rental Income
Property type: Studio, 34−38 m², 4★ resort condominium

Strategy: Purchase → short-term & seasonal rentals
Purchase (2022): $ 160,000

Rental income: $ 1,600/month → $ 19,200/year

Holding period: 3 years (2022−2025)

Market value in 2025: $ 192,000 (+20%)

Total income over the period: Rental income: $ 57,600 + Capital appreciation: $ 32,000 = Total: $ 89,600

ROI for the period: +56% | ≈15−16% annually
Why it worked:

Strong tourist demand, limited supply of quality studios near the beach, and high occupancy rates of 70−80% during peak season ensured above-average returns.
Investment Budget: $ 160,000
Cases
Real results achieved by our clients
CASE 2
Phuket (Kamala / Patong): 1-Bedroom Sea-View Apartment
Property type: 1BR, 45–50 m², sea view

Strategy: Purchase → long-term rental + short-term rentals during high season
Purchase (2023): $ 240,000

Rental income: $ 2,200/month → $ 26,400/year

Holding period: 2 years (2023−2025)

Market value in 2025: $ 276,000 (+15%)

Total income over the period: Rental income: $ 52,800 + Capital appreciation: $ 36,000 = Total: $ 88,800

ROI for the period: +37% | ≈18.5% annually
Why it worked:

Sea-view properties are rare in this price segment. The combined strategy of long-term leasing with high-season short-term rentals delivered a strong average annual return.
Investment Budget: $ 240,000
CASE 4
Phuket (Layan / Naithon): 2-Bedroom Unit in a Branded Residence
Property type: 2BR, 85–95 m², branded residence / condotel

Strategy: Purchase with a guaranteed rental program + capital appreciation
Purchase (2023): $ 520,000

Guaranteed rental return: 6% per annum → $ 62,400 over 2 years

Holding period: 2 years (2023−2025)

Market value in 2025: $ 572,000 (+10%)

Total income over the period: Rental income: $ 62,400 + Capital appreciation: $ 52,000 = Total: $ 114,400

ROI for the period: +22% | ≈11% annually
Why it worked:

A strong international brand, professional management, and rare first- and second-line beachfront positioning protected value while delivering predictable rental income.
Investment Budget: $ 265,000
CASE 6
Phuket | 2-Bedroom Apartment, 82 m² | Rental Income + Capital Growth
Property type: 2-bedroom apartment, 82 m², modern residential complex within walking distance to the beach

Client profile: A family from the USA seeking a holiday home (1−2 visits per year) while generating rental income during the rest of the year
Purchase (2022): $ 310,000

Rental income:
High season: approx. $ 3,200/month
Low season: approx. $ 1,500/month
Annual rental income: approx. $ 27,000

Capital appreciation (2022−2025): +29% → $ 400,000

Average annual return: approx. 9.0%

ROI over 3 years: 35.2%
Why it worked:

Bang Tao is Phuket’s most sought-after area, driven by the Laguna lifestyle, developed infrastructure, international schools, restaurants, and easy access to the beach—ensuring strong family demand and high rental liquidity.
Investment Budget: $ 310,000
CASE 5
Bangkok, Sukhumvit (Asoke–Phrom Phong): 1-Bedroom Apartment
Property type: 1BR, 45–50 m², premium condominium in the city center

Strategy: Purchase → long-term rental to expatriates
Purchase (2022): $ 300,000

Rental income: $ 1,500/month → $ 18,000/year (≈6% gross)

Holding period: 3 years (2022−2025)

Market value in 2025: $ 315,000 (+5%)

Total income over the period: Rental income: $ 54,000 + Capital appreciation: $ 15,000 = Total: $ 69,000

ROI for the period: +23% | ≈7−8% annually
Why it worked:

Limited new project launches in central Bangkok during 2024−2025, combined with consistent demand from corporate tenants, ensured stable occupancy and capital preservation.
Investment Budget: $ 340,000
CASE 3
Phuket (Bang Tao / Cherngtalay): Private Pool Villa
Property type: 3-bedroom villa, approx. 300 m², private swimming pool

Strategy: Holiday home (4–5 months per year) + professionally managed short-term rentals
Purchase (2023): $ 1,050,000

Rental income: approx. $ 96,000 per year (8 months rented)

Holding period: 2 years (2023−2025)

Market value in 2025: $ 1,239,000 (+18%)

Total income over the period: Rental income: $ 192,000 + Capital appreciation: $ 189,000 = Total: $ 381,000

ROI for the period: +36% | ≈18% annually
Why it worked:

The west coast of Phuket is the most supply-constrained villa market. Strong premium demand supports both high rental rates and steady capital appreciation.
Investment Budget: $ 650,000
Returns are estimates and not guaranteed. See Legal & Disclosures
Cases
Real results achieved by our clients
CASE 1
Phuket (Kata / Karon): Studio for Rental Income
Property type: Studio, 34−38 m², 4★ resort condominium

Strategy: Purchase → short-term & seasonal rentals
Purchase (2022): $ 160,000

Rental income: $ 1,600/month → $ 19,200/year

Holding period: 3 years (2022−2025)

Market value in 2025: $ 192,000 (+20%)

Total income over the period: Rental income: $ 57,600 + Capital appreciation: $ 32,000 = Total: $ 89,600

ROI for the period: +56% | ≈15−16% annually
Why it worked:

Strong tourist demand, limited supply of quality studios near the beach, and high occupancy rates of 70−80% during peak season ensured above-average returns.
Investment Budget: $ 160,000
CASE 2
Phuket (Kamala / Patong): 1-Bedroom Sea-View Apartment
Property type: 1BR, 45–50 m², sea view

Strategy: Purchase → long-term rental + short-term rentals during high season
Purchase (2023): $ 240,000

Rental income: $ 2,200/month → $ 26,400/year

Holding period: 2 years (2023−2025)

Market value in 2025: $ 276,000 (+15%)

Total income over the period: Rental income: $ 52,800 + Capital appreciation: $ 36,000 = Total: $ 88,800

ROI for the period: +37% | ≈18.5% annually
Why it worked:

Sea-view properties are rare in this price segment. The combined strategy of long-term leasing with high-season short-term rentals delivered a strong average annual return.
Investment Budget: $ 240,000
CASE 4
Phuket (Layan / Naithon): 2-Bedroom Unit in a Branded Residence
Property type: 2BR, 85–95 m², branded residence / condotel

Strategy: Purchase with a guaranteed rental program + capital appreciation
Purchase (2023): $ 520,000

Guaranteed rental return: 6% per annum → $ 62,400 over 2 years

Holding period: 2 years (2023−2025)

Market value in 2025: $ 572,000 (+10%)

Total income over the period: Rental income: $ 62,400 + Capital appreciation: $ 52,000 = Total: $ 114,400

ROI for the period: +22% | ≈11% annually
Why it worked:

A strong international brand, professional management, and rare first- and second-line beachfront positioning protected value while delivering predictable rental income.
Investment Budget: $ 265,000
CASE 6
Phuket | 2-Bedroom Apartment, 82 m² | Rental Income + Capital Growth
Property type: 2-bedroom apartment, 82 m², modern residential complex within walking distance to the beach

Client profile: A family from the USA seeking a holiday home (1−2 visits per year) while generating rental income during the rest of the year
Purchase (2022): $ 310,000

Rental income:
High season: approx. $ 3,200/month
Low season: approx. $ 1,500/month
Annual rental income: approx. $ 27,000

Capital appreciation (2022−2025): +29% → $ 400,000

Average annual return: approx. 9.0%

ROI over 3 years: 35.2%
Why it worked:

Bang Tao is Phuket’s most sought-after area, driven by the Laguna lifestyle, developed infrastructure, international schools, restaurants, and easy access to the beach—ensuring strong family demand and high rental liquidity.
Investment Budget: $ 310,000
CASE 5
Bangkok, Sukhumvit (Asoke–Phrom Phong): 1-Bedroom Apartment
Property type: 1BR, 45–50 m², premium condominium in the city center

Strategy: Purchase → long-term rental to expatriates
Purchase (2022): $ 300,000

Rental income: $ 1,500/month → $ 18,000/year (≈6% gross)

Holding period: 3 years (2022−2025)

Market value in 2025: $ 315,000 (+5%)

Total income over the period: Rental income: $ 54,000 + Capital appreciation: $ 15,000 = Total: $ 69,000

ROI for the period: +23% | ≈7−8% annually
Why it worked:

Limited new project launches in central Bangkok during 2024−2025, combined with consistent demand from corporate tenants, ensured stable occupancy and capital preservation.
Investment Budget: $ 340,000
CASE 3
Phuket (Bang Tao / Cherngtalay): Private Pool Villa
Property type: 3-bedroom villa, approx. 300 m², private swimming pool

Strategy: Holiday home (4–5 months per year) + professionally managed short-term rentals
Purchase (2023): $ 1,050,000

Rental income: approx. $ 96,000 per year (8 months rented)

Holding period: 2 years (2023−2025)

Market value in 2025: $ 1,239,000 (+18%)

Total income over the period: Rental income: $ 192,000 + Capital appreciation: $ 189,000 = Total: $ 381,000

ROI for the period: +36% | ≈18% annually
Why it worked:

The west coast of Phuket is the most supply-constrained villa market. Strong premium demand supports both high rental rates and steady capital appreciation.
Investment Budget: $ 650,000
Returns are estimates and not guaranteed. See Legal & Disclosures
Secure Purchase Process
Thailand offers a transparent and well-regulated property registration system. All ownership transfers are recorded with the Land Department, and buyers receive official confirmation of their rights.
Government verification of both the property and the contract minimizes legal risks.
Returns and Exit Potential
Rental yields average 6−9% per annum, reaching 10−12% in high-demand tourist destinations.
Capital appreciation typically reaches 20−30% over 3−4 years, particularly in Phuket and Pattaya.
Freehold Ownership Rights
Foreigners may own condominium units on a freehold basis within the 49% foreign ownership quota of each project.
If the quota is exceeded, long-term leasehold options are available, typically 30 years with renewal rights.
Villas are commonly acquired through a company with foreign participation — a legal and widely used structure.
Why Thailand remains one of the most promising investment markets
Why Thailand remains one of the most promising investment markets
Secure Purchase Process
Thailand offers a transparent and well-regulated property registration system. All ownership transfers are recorded with the Land Department, and buyers receive official confirmation of their rights.
Government verification of both the property and the contract minimizes legal risks.
Returns and Exit Potential
Rental yields average 6−9% per annum, reaching 10−12% in high-demand tourist destinations.
Capital appreciation typically reaches 20−30% over 3−4 years, particularly in Phuket and Pattaya.
Freehold Ownership Rights
Foreigners may own condominium units on a freehold basis within the 49% foreign ownership quota of each project.
If the quota is exceeded, long-term leasehold options are available, typically 30 years with renewal rights.
Villas are commonly acquired through a company with foreign participation — a legal and widely used structure.
Sofia Mamedova
Founder & CEO, Sofia Global Realty
"Thailand combines a low entry threshold, year-round tourist demand, and strong returns — 6−9% per annum, reaching 10−12% in prime locations. Phuket is ideal for rental income and rapid capital growth.
Pattaya offers stable demand and a wide range of projects.
Bangkok is best suited for long-term liquidity, rental income, and capital appreciation."

We select properties aligned with each client’s strategy — whether it is lifestyle use with income generation, long-term investment, or capital diversification in Asia.
KEY TAKEAWAYS ON THAILAND:
Expert insight from the founder of Sofia Global Realty
FAQ — Thailand
Frequently asked questions
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