Phuket (Kata / Karon): Studio for Rental Income
Property type: Studio, 34−38 m², 4★ resort condominium
Strategy: Purchase → short-term & seasonal rentals
Purchase (2022): $ 160,000
Rental income: $ 1,600/month → $ 19,200/year
Holding period: 3 years (2022−2025)
Market value in 2025: $ 192,000 (+20%)
Total income over the period: Rental income: $ 57,600 + Capital appreciation: $ 32,000 = Total: $ 89,600
ROI for the period: +56% | ≈15−16% annually
Why it worked:
Strong tourist demand, limited supply of quality studios near the beach, and high occupancy rates of 70−80% during peak season ensured above-average returns.
Investment Budget: $ 160,000
Phuket (Kamala / Patong): 1-Bedroom Sea-View Apartment
Property type: 1BR, 45–50 m², sea view
Strategy: Purchase → long-term rental + short-term rentals during high season
Purchase (2023): $ 240,000
Rental income: $ 2,200/month → $ 26,400/year
Holding period: 2 years (2023−2025)
Market value in 2025: $ 276,000 (+15%)
Total income over the period: Rental income: $ 52,800 + Capital appreciation: $ 36,000 = Total: $ 88,800
ROI for the period: +37% | ≈18.5% annually
Why it worked:
Sea-view properties are rare in this price segment. The combined strategy of long-term leasing with high-season short-term rentals delivered a strong average annual return.
Investment Budget: $ 240,000
Phuket (Layan / Naithon): 2-Bedroom Unit in a Branded Residence
Property type: 2BR, 85–95 m², branded residence / condotel
Strategy: Purchase with a guaranteed rental program + capital appreciation
Purchase (2023): $ 520,000
Guaranteed rental return: 6% per annum → $ 62,400 over 2 years
Holding period: 2 years (2023−2025)
Market value in 2025: $ 572,000 (+10%)
Total income over the period: Rental income: $ 62,400 + Capital appreciation: $ 52,000 = Total: $ 114,400
ROI for the period: +22% | ≈11% annually
Why it worked:
A strong international brand, professional management, and rare first- and second-line beachfront positioning protected value while delivering predictable rental income.
Investment Budget: $ 265,000
Phuket | 2-Bedroom Apartment, 82 m² | Rental Income + Capital Growth
Property type: 2-bedroom apartment, 82 m², modern residential complex within walking distance to the beach
Client profile: A family from the USA seeking a holiday home (1−2 visits per year) while generating rental income during the rest of the year
Purchase (2022): $ 310,000
Rental income:
High season: approx. $ 3,200/month
Low season: approx. $ 1,500/month
Annual rental income: approx. $ 27,000
Capital appreciation (2022−2025): +29% → $ 400,000
Average annual return: approx. 9.0%
ROI over 3 years: 35.2%
Why it worked:
Bang Tao is Phuket’s most sought-after area, driven by the Laguna lifestyle, developed infrastructure, international schools, restaurants, and easy access to the beach—ensuring strong family demand and high rental liquidity.
Investment Budget: $ 310,000
Bangkok, Sukhumvit (Asoke–Phrom Phong): 1-Bedroom Apartment
Property type: 1BR, 45–50 m², premium condominium in the city center
Strategy: Purchase → long-term rental to expatriates
Purchase (2022): $ 300,000
Rental income: $ 1,500/month → $ 18,000/year (≈6% gross)
Holding period: 3 years (2022−2025)
Market value in 2025: $ 315,000 (+5%)
Total income over the period: Rental income: $ 54,000 + Capital appreciation: $ 15,000 = Total: $ 69,000
ROI for the period: +23% | ≈7−8% annually
Why it worked:
Limited new project launches in central Bangkok during 2024−2025, combined with consistent demand from corporate tenants, ensured stable occupancy and capital preservation.
Investment Budget: $ 340,000
Phuket (Bang Tao / Cherngtalay): Private Pool Villa
Property type: 3-bedroom villa, approx. 300 m², private swimming pool
Strategy: Holiday home (4–5 months per year) + professionally managed short-term rentals
Purchase (2023): $ 1,050,000
Rental income: approx. $ 96,000 per year (8 months rented)
Holding period: 2 years (2023−2025)
Market value in 2025: $ 1,239,000 (+18%)
Total income over the period: Rental income: $ 192,000 + Capital appreciation: $ 189,000 = Total: $ 381,000
ROI for the period: +36% | ≈18% annually
Why it worked:
The west coast of Phuket is the most supply-constrained villa market. Strong premium demand supports both high rental rates and steady capital appreciation.
Investment Budget: $ 650,000